LA
Brand· started 2026-04-17
Loved Already ClubACTIVE
Alexis Ren (brand face), Ricki (operates back-end / growth) · Last touched 2mo ago
North starRevenue + repeat-rate from the pre-loved athletic wear catalog.
Vault README
Loved Already Club
Status: active brand — store launched 2026-04-17 Stage: post-launch growth Decision maker: Alexis Ren (brand face), Ricki (operates back-end / growth) Started: 2026-04-17 (store launch) Last touched: ongoing
Profile
Curated pre-loved vintage athletic wear (Nike, Adidas). Owned under Alexis Ren's Meta Business Portfolio. Alexis is the brand face; Ricki has operator-level access via Shopify Admin API + Nango Facebook OAuth and runs back-end / growth.
What we're doing for them
- Shopify store ops + product mgmt
- Meta ads (Pixel
954002844034429live) - Brand growth via Alexis's audience
North star for this engagement
Revenue + repeat-rate from the pre-loved athletic wear catalog.
Context links
- Store: alreadyloved.club / 0xqrvw-jf.myshopify.com
- Shopify token:
~/vault/shopify-tokens/0xqrvw-jf.myshopify.com.json(full read/write, plan: Basic) - Shopify Payments: activated (US, USD)
- Meta Pixel:
954002844034429 - Meta asset detail:
~/vault/meta-assets/loved-already-club.json - Memory file:
loved-already-club.md
Open threads
- (Backfill from
loved-already-club.md+meta-assets/loved-already-club.jsonif/when needed)
How they like to communicate
- Ricki operates day-to-day; Alexis owns brand voice
Analyses
First Ad Batch — Production Plan (Loved Already Club)
2026-06-14 · 2026-06-14-first-ad-batch-production-plan.md
Pickleball / Vintage Sportswear Ad + Market Research — Loved Already Club
2026-06-14 · 2026-06-14-pickleball-vintage-ad-research.md